One of the best sources of curated articles will be influencers in your industry. These are people whose work and opinions and articles are respected and shared. Finding and sharing the articles from influencers can be a great source for your curation efforts.
This article links to 9 services that help you uncover the top influencers. They usually work by focusing on topics and keywords that you are interested in. Then they can identify the top blogs and twitter accounts that are influencing the social networks. Many of them offer free plans or at least trials.
After you’ve identified some key people, use the MyCurator Source It tool to follow their blog or site. You can also follow their twitter account using the Twitter menu item. This should bring in some key articles that you could use in your curation for your clients.
As you curate articles from them, you may get an email or other ‘reach out’ from them. Take the opportunity to begin a relationship, maybe offering to write or review items for their site. Similarly you may contract with them to deliver articles for your client.
Influence as the ability for a person to inspire action amongst a community is a very powerful thing and therefore, increasingly appreciated by digital marketing and PR pros alike. An influencer program that identifies, qualifies, engages and maintains relationships with industry influencers can serve as a formidable “force multiplier” for everything from content amplification to product feedback to content co-creation.