As a small business, I’m sure you are finding that having a strong presence on the web is becoming ever more important. Especially with the rise of mobile phone technology, customers can look for your service or product when they are ready to make a purchase. If they don’t find you in their search, or hear about you in their social networks, you lose the sale.
One of the best and safest ways to get your small business website noticed by search engines is to provide regular, quality content on your site. Above and beyond your product or service descriptions and white papers, this also means a variety of news and information that are relevant to your customers. This is called Content Marketing, and it is becoming the key focus of marketing for businesses big and small. Content curation is a key part of this effort, and focuses on finding articles and information related to your business that provide value to your clients. Read more “How does Content Curation get my Small Business Found on the Web?”