I’m a bit of a history buff, and I found this article by Ron VanPerusem to be a great review of how content curation came to be a marketing strategy. I’ve also included a link to a post on the future of curation. It is interesting how much of the initial writing on curation is still echoed in the future oriented articles.
If you’re doing any reading about Content Curation as part of an overall content marketing strategy, you sometimes see writers referring to this as something new. I remember when I started really getting interested in it back in 2011. So is it new? When did content curation begin to be included as a content marketing strategy?
Related Post: Will Content Curation lead to the Curated Web